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A mobile concept for a B2B client.Art Direction, Interaction Design, User Interface Design2012 -
Revised Digital Gallery 1 of various digital, mobile and online initiatives.Art Direction, Creative Direction, Web Design2011 -
A brand development project that extended into integrated marketing materials.Art Direction, Branding, Creative Direction2012 -
The effort of branding myself started as a thought that transitioned easily into a necessity. After all, I do it for my clients so why shouldn’t I do it for myself? When establishing the necessary foundation you'll notice by the size of the gallery that I felt it appropriate to go to the same lengths as a real brand. After all, people are brands. So this is me…Paul J. Cirigliano, Creative Director and Agency Asset—as a brand.Branding, Graphic Design2012 -
A fully integrated 360 national campaign for Fujifilm consisting of traditional print advertisement, broadcast and multiple digital and online initiatives. -
A complete brand revitalization that started with a message architecture, positioning and finally the creation of a new brand identity. -
A complete brand development project that started with the positioning statement of what Fujifilm digital cameras stood for in the marketplace. -
A fully integrated 360 campaign that started with a strong messaging architecture, brand development and market positioning. Phase 2 was the creation of the brand look-and-feel that transitioned into a full-blown advertising campaign supported by a variety of traditional and online marketing initiatives. -
A complete brand revitalization for an 80-year-old business. -
A 360 integrated campaign promoting Fujifilm W3-3D digital camera. -
Gallery 1 of various advertisements. I was involved with strategy, planning, concepting, art direction, creative direction, etc... -
Gallery 2 of various advertisements. I was involved with strategy, planning, concepting, art direction, creative direction, etc... -
Gallery 3 of various advertisements. I was involved with strategy, planning, concepting, art direction, creative direction, etc...Advertising, Art Direction, Creative Direction2012 -
Revised Digital Gallery 2 of various digital, mobile and online initiatives. -
A gallery of various marketing materials. -
Various logo marks created for a range of clients and services.Art Direction, Creative Direction, Graphic Design2012 -
Some personal POVs and Inspirational thoughts that I hold close to the "vest"Creative Direction2012
